/* Novamast: layout system modelled on localservicerocket.com, purple brand */
:root{
  --accent:#3E1D73;
  --accent-dark:#2D1456;
  --accent-tint:#F4F3F1;
  --accent-soft:#E4E2DE;
  --ink:#1A1A1A;
  --muted:#6B6B6B;
  --line:#E7E7E7;
  --soft:#FAFAFA;
  --dark:#17112A;
  --dark-2:#221A33;
  --radius:8px;
  --shadow:0 8px 24px rgba(0,0,0,.08);
}
*{box-sizing:border-box;margin:0;padding:0}
html{scroll-behavior:smooth}
body{font-family:Manrope,system-ui,-apple-system,"Segoe UI",sans-serif;font-size:17px;color:var(--ink);background:#fff;line-height:1.55;-webkit-font-smoothing:antialiased}
a{color:inherit;text-decoration:none}
img,svg{display:block}
.wrap{max-width:1280px;margin:0 auto;padding:0 52px}
h1,h2,h3{color:var(--ink);font-weight:800}
h1{font-size:clamp(2.3rem,5vw,3.5rem);line-height:1.05;letter-spacing:-.03em}
h2{font-size:clamp(1.75rem,3.2vw,2.25rem);line-height:1.15;letter-spacing:-.02em}
h3{font-size:1.06rem;line-height:1.3;letter-spacing:-.01em}
p{color:var(--muted);line-height:1.55}

/* section rhythm */
.sec{padding:56px 0}
.sec.soft{background:var(--soft)}
.sec.tight-top{padding-top:0}
.head{text-align:center;max-width:680px;margin:0 auto 36px}
.head p{margin-top:12px;font-size:1rem}
.head.left{text-align:left;margin-left:0}
.eyebrow{display:block;font-size:12px;font-weight:700;letter-spacing:.1em;text-transform:uppercase;color:var(--accent);margin-bottom:12px}

/* buttons */
.btn{display:inline-flex;align-items:center;justify-content:center;gap:8px;font-weight:700;font-size:15px;padding:15px 28px;border-radius:8px;border:1.5px solid transparent;cursor:pointer;transition:background .15s,border-color .15s,color .15s;white-space:nowrap}
.btn-primary{background:var(--accent);color:#fff}
.btn-primary:hover{background:var(--accent-dark)}
.btn-ghost{background:#fff;border-color:var(--line);color:var(--ink)}
.btn-ghost:hover{border-color:var(--accent);color:var(--accent)}
.btn-ghost-dark{border-color:rgba(255,255,255,.3);color:#fff}
.btn-ghost-dark:hover{border-color:#fff}
.btn-sm{padding:10px 22px;font-size:14px}
.link{font-weight:700;color:var(--accent);font-size:15px}
.link:hover{text-decoration:underline}

/* header */
.site-header{position:sticky;top:0;z-index:50;background:#fff;border-bottom:1px solid var(--line)}
.nav{display:flex;align-items:center;justify-content:space-between;height:72px}
.logo{display:flex;align-items:center;gap:10px;font-weight:800;font-size:17px;color:var(--ink)}
.logo svg{width:28px;height:28px}
.nav-links{display:flex;align-items:center;gap:34px;list-style:none;font-size:14px;font-weight:500;color:var(--muted)}
.nav-links a:not(.btn):hover,.nav-links a[aria-current="page"]{color:var(--ink)}
.nav-toggle{display:none;background:none;border:0;width:40px;height:40px;cursor:pointer;flex-direction:column;justify-content:center;gap:5px;padding:8px}
.nav-toggle span{display:block;height:2px;background:var(--ink);border-radius:2px}
.has-dd{position:relative}
.has-dd > a::after{content:"";display:inline-block;width:6px;height:6px;border-right:1.5px solid currentColor;border-bottom:1.5px solid currentColor;transform:rotate(45deg) translateY(-3px);margin-left:7px}
.dd{list-style:none;position:absolute;top:100%;left:-18px;min-width:230px;background:#fff;border:1px solid var(--line);border-radius:var(--radius);padding:8px;box-shadow:var(--shadow);display:none;margin-top:14px}
.dd::before{content:"";position:absolute;top:-16px;left:0;right:0;height:16px}
.has-dd:hover .dd,.has-dd:focus-within .dd{display:block}
.dd a{display:block;padding:10px 12px;border-radius:8px;font-weight:600;color:var(--ink)}
.dd a:hover{background:var(--accent-tint);color:var(--accent)}
.dd li:last-child a{color:var(--accent)}

/* hero */
.hero{padding:48px 0 64px}
.hero-grid{display:grid;grid-template-columns:1fr 1.05fr;gap:56px;align-items:center}
.badge{display:inline-flex;align-items:center;gap:10px;border:1px solid var(--line);border-radius:8px;padding:8px 14px;font-size:13px;font-weight:700;margin-bottom:22px;background:#fff}
.badge i{width:8px;height:8px;border-radius:50%;background:var(--accent);box-shadow:0 0 0 4px var(--accent-tint)}
.hero h1 span{color:var(--accent)}
.hero .sub{margin:18px 0 28px;max-width:440px;font-size:17px}
.hero-ctas{display:flex;flex-direction:column;align-items:flex-start;gap:12px}
.hero-vis{position:relative;background:var(--accent-tint);border-radius:12px;padding:36px 32px 64px}
.serp{background:#fff;border-radius:12px;box-shadow:var(--shadow);padding:18px}
.serp-q{display:flex;align-items:center;gap:10px;border:1px solid var(--line);border-radius:8px;padding:10px 16px;font-size:14px;font-weight:600;margin-bottom:16px}
.serp-q svg{width:16px;height:16px;stroke:var(--muted);fill:none;stroke-width:2}
.serp-lbl{font-size:11px;font-weight:700;color:var(--muted);text-transform:uppercase;letter-spacing:.06em;margin:4px 0 8px}
.serp-row{display:flex;align-items:center;justify-content:space-between;gap:10px;padding:11px 12px;border-radius:8px;border:1px solid var(--line);margin-bottom:8px;font-size:13.5px}
.serp-row b{font-weight:800}
.serp-row small{color:var(--muted);font-size:12px}
.serp-row.you{border-color:var(--accent);background:var(--accent-tint)}
.serp-row.you b{color:var(--accent)}
.serp-row .tag{font-size:10px;font-weight:800;text-transform:uppercase;letter-spacing:.05em;color:#fff;background:var(--accent);padding:3px 8px;border-radius:8px}
.serp-row .ghost{display:block;height:8px;width:90px;border-radius:8px;background:#EEE}
.float{position:absolute;left:-24px;bottom:-26px;background:#fff;border:1px solid var(--line);border-radius:var(--radius);box-shadow:var(--shadow);padding:14px 20px;display:flex;align-items:center;gap:22px}
.float .who{font-weight:800;font-size:14px;line-height:1.3}
.float .who small{display:block;font-weight:500;color:var(--muted);font-size:12px}
.float .st{font-size:11px;color:var(--muted);text-transform:uppercase;letter-spacing:.06em;font-weight:700}
.float .st b{display:block;font-size:16px;color:var(--ink);text-transform:none;letter-spacing:-.01em}
.float .st b.hl{color:var(--accent)}

/* generic cards */
.cards{display:grid;gap:20px}
.cards.c2{grid-template-columns:repeat(2,1fr)}
.cards.c3{grid-template-columns:repeat(3,1fr)}
.cards.c4{grid-template-columns:repeat(4,1fr)}
.card{background:#fff;border:1px solid var(--line);border-radius:var(--radius);padding:26px}
a.card{transition:border-color .15s,box-shadow .15s}
a.card:hover{border-color:var(--accent-soft);box-shadow:var(--shadow)}
.card h3{margin-bottom:8px}
.card p{font-size:15px}
.card .more{display:inline-block;margin-top:14px;font-weight:700;font-size:14px;color:var(--accent)}
.ico{width:40px;height:40px;border-radius:8px;background:var(--accent-tint);display:grid;place-items:center;margin-bottom:18px}
.ico svg{width:22px;height:22px;stroke:var(--accent);fill:none;stroke-width:1.8;stroke-linecap:round;stroke-linejoin:round}
.card .num{display:inline-grid;place-items:center;width:30px;height:30px;border-radius:50%;background:var(--accent);color:#fff;font-size:13px;font-weight:800;margin-bottom:16px}

/* checklist (LSR "why" list) */
.checks{list-style:none;display:flex;flex-direction:column;gap:16px;margin:24px 0}
.checks li{display:flex;gap:12px;font-size:15.5px;color:var(--muted)}
.checks li b{color:var(--ink)}
.checks li::before{content:"";flex:none;width:20px;height:20px;margin-top:2px;background:url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 24 24' fill='none' stroke='%233E1D73' stroke-width='3' stroke-linecap='round' stroke-linejoin='round'%3E%3Cpath d='M5 12l5 5L20 7'/%3E%3C/svg%3E") center/18px no-repeat}
.checks.light li{color:#BDB6C9}
.checks.light li b{color:#fff}

/* split section */
.split{display:grid;grid-template-columns:1fr 1fr;gap:64px;align-items:center}
.split.top{align-items:start}
.founder{background:var(--accent);border-radius:12px;padding:44px 40px;color:#fff;position:relative;overflow:hidden;min-height:300px;display:flex;flex-direction:column;justify-content:flex-end}
.founder::before{content:"";position:absolute;width:300px;height:300px;border-radius:50%;background:rgba(255,255,255,.08);right:-90px;top:-110px}
.founder > *{position:relative}
.founder .q{font-size:1.25rem;font-weight:700;line-height:1.45;color:#fff}
.founder small{display:block;margin-top:18px;color:#CFC6DE;font-size:14px}

/* fit */
.fit .card h3{margin-bottom:14px}
.fit ul{list-style:none;display:flex;flex-direction:column;gap:11px;font-size:15px;color:var(--muted)}
.fit li{padding-left:22px;position:relative}
.fit .yes{border-color:var(--accent-soft);background:var(--accent-tint)}
.fit .yes li{color:var(--ink)}
.fit .yes li::before{content:"✓";position:absolute;left:0;color:var(--accent);font-weight:800}
.fit .no li::before{content:"–";position:absolute;left:2px;color:#AAA;font-weight:800}

/* dark panel (LSR "flight plan") */
.panel{background:var(--dark);border-radius:12px;padding:64px 56px;display:grid;grid-template-columns:1fr 1fr;gap:56px;align-items:center}
.panel h2{color:#fff;margin-bottom:16px}
.panel p{color:#BDB6C9}
.panel .eyebrow{color:#B9A9D9}
.panel .btn{margin-top:28px}
.psteps{display:flex;flex-direction:column;gap:14px}
.pstep{display:flex;gap:16px;background:var(--dark-2);border:1px solid rgba(255,255,255,.08);border-radius:var(--radius);padding:20px 22px}
.pstep .n{flex:none;width:32px;height:32px;border-radius:50%;background:var(--accent);color:#fff;font-weight:800;font-size:14px;display:grid;place-items:center}
.pstep h3{color:#fff;font-size:16px;margin-bottom:4px}
.pstep p{font-size:14px;color:#A7A0B4}

/* flow (services overview) */
.flow{display:grid;grid-template-columns:repeat(3,1fr);gap:14px}
.flow .card{position:relative}
.flow .card:not(:last-child)::after{content:"→";position:absolute;right:-13px;top:50%;transform:translateY(-50%);width:24px;height:24px;border-radius:50%;background:#fff;border:1px solid var(--line);display:grid;place-items:center;font-size:13px;color:var(--accent);z-index:1}
.flow-base{margin-top:14px;background:var(--accent-tint);border:1px solid var(--accent-soft);border-radius:var(--radius);padding:22px;text-align:center}
.flow-base p{font-size:15px}
.spot-vis{background:var(--accent-tint);border-radius:8px;padding:16px;display:flex;flex-direction:column;gap:7px;margin-bottom:18px}
.spot-vis i{display:block;height:10px;border-radius:3px;background:var(--accent-soft)}
.spot-vis i.hl{background:var(--accent)}
.spot-vis i.s{width:60%}

/* faq */
.faq-grid{display:grid;grid-template-columns:1fr 1fr;gap:16px}
.faq-card{background:#fff;border:1px solid var(--line);border-radius:var(--radius);padding:22px 24px}
.faq-card h3{font-size:16px;margin-bottom:8px}
.faq-card p{font-size:15px}

/* final CTA panel */
.cta{padding:0 0 40px}
.cta.pt{padding-top:40px}
.cta-box{background:var(--dark);border-radius:12px;padding:64px 40px;text-align:center}
.cta-box h2{color:#fff;font-size:clamp(1.8rem,3.4vw,2.4rem)}
.cta-box p{color:#BDB6C9;max-width:520px;margin:12px auto 0}
.cta-btns{display:flex;justify-content:center;gap:12px;margin-top:28px;flex-wrap:wrap}
.cta-note{margin-top:20px;font-size:13px;color:#B9A9D9}

/* page hero (inner pages) */
.page-hero{padding:48px 0 52px;border-bottom:1px solid var(--line)}
.crumbs{font-size:13px;color:var(--muted);margin-bottom:22px}
.crumbs a:hover{color:var(--accent)}
.crumbs span{margin:0 8px;color:#BBB}
.page-hero h1{max-width:18ch}
.page-hero .sub{margin-top:16px;max-width:560px;font-size:17px}
.page-hero .btns{display:flex;gap:12px;margin-top:28px;flex-wrap:wrap}

/* book */
.cal{background:#fff;border:1px solid var(--line);border-radius:12px;min-height:420px;overflow:hidden;box-shadow:var(--shadow)}
.cal-fallback{height:420px;display:flex;flex-direction:column;align-items:center;justify-content:center;text-align:center;padding:32px}
.cal-fallback h3{margin-bottom:6px}
.calendly-inline-widget{min-width:320px;height:680px}
.form{display:grid;grid-template-columns:1fr 1fr;gap:14px}
.form label{display:flex;flex-direction:column;gap:6px;font-size:13px;font-weight:700}
.form .full{grid-column:1/-1}
.form input,.form textarea{font:inherit;font-size:15px;font-weight:500;padding:13px 16px;border:1px solid var(--line);border-radius:8px;background:#fff;color:var(--ink)}
.form input:focus,.form textarea:focus{outline:none;border-color:var(--accent);box-shadow:0 0 0 3px var(--accent-tint)}
.form textarea{min-height:110px;resize:vertical}
.form .btn{justify-self:start}

.pending{background:var(--soft);border:1.5px dashed #DDD9D3;border-radius:var(--radius);padding:26px;color:var(--accent);font-weight:600;font-size:15px}
.center{text-align:center}
.center .btns{display:flex;gap:12px;justify-content:center;margin-top:28px;flex-wrap:wrap}
.center p{max-width:520px;margin:14px auto 0}

/* footer (LSR style) */
.site-footer{background:var(--soft);border-top:1px solid var(--line);padding:56px 0 24px;font-size:14px}
.foot-cols{display:grid;grid-template-columns:1.5fr 1fr 1fr 1.2fr;gap:40px}
.foot-cols p{font-size:14px;margin-top:14px;max-width:280px}
.foot-cols h4{font-size:12px;letter-spacing:.1em;text-transform:uppercase;color:var(--muted);font-weight:700;margin-bottom:14px}
.foot-cols ul{list-style:none;display:flex;flex-direction:column;gap:9px}
.foot-cols a:hover{color:var(--accent)}
.foot-cols .btn{margin-top:16px}
.foot-bottom{text-align:center;color:var(--muted);font-size:13px;margin-top:44px;padding-top:20px;border-top:1px solid var(--line)}
.foot-bottom a:hover{color:var(--accent)}

/* responsive */
@media (max-width:1000px){
  .wrap{padding:0 32px}
  .cards.c4{grid-template-columns:repeat(2,1fr)}
  .hero-grid,.split,.panel{grid-template-columns:1fr}
  .hero-vis{margin:8px 0 24px}
  .float{left:16px}
  .panel{padding:48px 32px}
  .foot-cols{grid-template-columns:1fr 1fr}
}
@media (max-width:760px){
  .wrap{padding:0 16px}
  .sec{padding:40px 0}
  .head{margin-bottom:32px}
  .nav-toggle{display:flex}
  .nav-links{display:none;position:absolute;top:72px;left:0;right:0;background:#fff;flex-direction:column;align-items:stretch;gap:0;padding:6px 16px 18px;border-bottom:1px solid var(--line);box-shadow:var(--shadow);font-size:15px}
  .nav-links.open{display:flex}
  .nav-links > li{border-bottom:1px solid var(--line)}
  .nav-links > li:last-child{border:0;padding-top:14px}
  .nav-links a:not(.btn){display:block;padding:14px 0;color:var(--ink)}
  .nav-links .btn{width:100%}
  .dd{display:block;position:static;border:0;box-shadow:none;padding:0 0 8px 12px;margin:0;min-width:0}
  .dd::before,.has-dd > a::after{display:none}
  .dd a{padding:8px 0;font-weight:500;color:var(--muted)}
  .cards.c2,.cards.c3,.cards.c4,.faq-grid,.flow,.form{grid-template-columns:1fr}
  .flow .card:not(:last-child)::after{right:50%;top:auto;bottom:-19px;transform:translateX(50%) rotate(90deg)}
  .hero{padding:40px 0 56px}
  .hero-ctas .btn{width:100%}
  .hero-vis{padding:20px 16px 48px}
  .float{position:relative;left:auto;bottom:auto;margin:-28px 12px 0;flex-wrap:wrap;gap:14px}
  .panel{padding:40px 22px;border-radius:12px}
  .cta-box{padding:48px 22px;border-radius:12px}
  .founder{padding:32px 26px;min-height:0}
  .site-footer{padding:44px 0 20px}
  .foot-cols{grid-template-columns:1fr 1fr;gap:32px 20px}
  .foot-cols > div:first-child,.foot-cols > div:last-child{grid-column:1 / -1}
  .foot-cols p{max-width:none}
  .foot-cols h4{margin-bottom:12px}
  .foot-cols .btn{width:100%;margin-top:14px}
  .foot-bottom{margin-top:32px;line-height:1.9}
  .foot-bottom .sep{display:none}
  .foot-bottom .copy{display:block}
}

/* hero buttons side by side */
.hero-ctas{flex-direction:row;flex-wrap:wrap;align-items:center}
@media (max-width:760px){.hero-ctas{flex-direction:column;align-items:stretch}}

/* ===== The Plan page ===== */
.plan-hero{padding:64px 0 72px;border-bottom:1px solid var(--line)}
.plan-hero .grid{display:grid;grid-template-columns:1.15fr .85fr;gap:56px;align-items:center}
.plan-hero .sub{margin-top:16px;max-width:520px;font-size:17px}
.plan-hero .btns{display:flex;gap:12px;margin-top:28px;flex-wrap:wrap}
.stage-map{background:var(--accent-tint);border-radius:12px;padding:28px;display:flex;flex-direction:column;gap:12px}
.stage-map a{display:flex;align-items:center;gap:16px;background:#fff;border:1px solid var(--line);border-radius:8px;padding:16px 18px;transition:border-color .15s}
.stage-map a:hover{border-color:var(--accent)}
.stage-map .n{flex:none;width:34px;height:34px;border-radius:50%;background:var(--accent);color:#fff;font-weight:800;font-size:14px;display:grid;place-items:center}
.stage-map b{display:block;font-size:15px}
.stage-map small{color:var(--muted);font-size:13px}
.stage{padding:56px 0;border-bottom:1px solid var(--line);scroll-margin-top:80px}
.stage .grid{display:grid;grid-template-columns:1.2fr .8fr;gap:64px;align-items:start}
.stage-label{display:inline-block;border-left:3px solid var(--accent);padding-left:14px;font-size:13px;font-weight:800;letter-spacing:.08em;text-transform:uppercase;color:var(--accent);margin-bottom:18px}
.stage h2{margin-bottom:18px}
.stage p{font-size:17px;max-width:58ch}
.notice{background:var(--soft);border:1px solid var(--line);border-radius:8px;padding:26px}
.notice h3{font-size:15px;margin-bottom:6px}
.notice .checks{margin:12px 0 0}
.cta-strip{padding:56px 0 80px}
.cta-strip .strip-box{background:var(--dark);border-radius:12px;padding:32px 40px;display:flex;align-items:center;justify-content:space-between;gap:24px;flex-wrap:wrap}
.cta-strip h2{color:#fff;font-size:1.5rem;letter-spacing:-.01em}
.cta-strip p{color:#BDB6C9;font-size:15px;margin-top:4px}
.cta-strip .btns{display:flex;gap:12px;flex-wrap:wrap}
@media (max-width:1000px){.plan-hero .grid,.stage .grid{grid-template-columns:1fr;gap:32px}}
@media (max-width:760px){.stage{padding:40px 0}.cta-strip .strip-box{padding:28px 22px}.cta-strip .btns .btn{width:100%}}

/* ===== service hero visuals (illustrations, example layouts) ===== */
.svc-hero{padding:48px 0 56px;border-bottom:1px solid var(--line)}
.svc-hero .grid{display:grid;grid-template-columns:1fr 1fr;gap:56px;align-items:center}
.svc-hero h1{max-width:16ch}
.svc-hero .sub{margin-top:16px;max-width:500px;font-size:17px}
.svc-hero .btns{display:flex;gap:12px;margin-top:28px;flex-wrap:wrap}
.vis{position:relative;background:var(--accent-tint);border-radius:12px;padding:28px}
.vis-card{background:#fff;border-radius:8px;box-shadow:var(--shadow);padding:18px}
.vis-note{position:absolute;right:14px;bottom:8px;font-size:11px;color:var(--muted);font-weight:600}
.bar{display:block;height:8px;border-radius:4px;background:#ECEAE6}
.bar.w40{width:40%}.bar.w55{width:55%}.bar.w70{width:70%}.bar.w85{width:85%}
.stars{color:#E8A317;letter-spacing:1px;font-size:12px}
.callbtn{font-size:11px;font-weight:800;color:#fff;background:var(--accent);border-radius:6px;padding:5px 10px;white-space:nowrap}
.callbtn.ghost{background:#fff;color:var(--muted);border:1px solid var(--line)}

/* LSA */
.lsa-head{font-size:11px;font-weight:700;color:var(--muted);text-transform:uppercase;letter-spacing:.06em;margin:4px 0 10px}
.lsa-grid{display:grid;grid-template-columns:repeat(3,1fr);gap:10px}
.lsa-card{border:1px solid var(--line);border-radius:8px;padding:12px;display:flex;flex-direction:column;gap:7px}
.lsa-card.you{border-color:var(--accent);background:var(--accent-tint)}
.lsa-card b{font-size:13px}
.lsa-card.you b{color:var(--accent)}
.badge-g{display:inline-flex;align-items:center;gap:5px;font-size:10.5px;font-weight:700;color:#1E7A46}
.badge-g i{width:13px;height:13px;border-radius:50%;background:#1E7A46;display:inline-grid;place-items:center;color:#fff;font-style:normal;font-size:9px}
.lsa-card .callbtn{align-self:flex-start;margin-top:4px}

/* Reviews */
.rv-top{display:flex;gap:18px;align-items:center;padding-bottom:14px;border-bottom:1px solid var(--line)}
.rv-score{font-size:2.4rem;font-weight:800;line-height:1;color:var(--ink)}
.rv-bars{flex:1;display:flex;flex-direction:column;gap:5px}
.rv-bars div{display:flex;align-items:center;gap:8px;font-size:10px;color:var(--muted)}
.rv-bars span{flex:1;height:6px;border-radius:3px;background:#ECEAE6;position:relative;overflow:hidden}
.rv-bars span i{position:absolute;inset:0 auto 0 0;background:#E8A317;border-radius:3px}
.rv-item{display:flex;gap:10px;padding:12px 0;border-bottom:1px solid var(--line)}
.rv-item:last-child{border:0;padding-bottom:0}
.rv-av{flex:none;width:30px;height:30px;border-radius:50%;background:var(--accent-soft)}
.rv-body{flex:1;display:flex;flex-direction:column;gap:6px}
.rv-meta{display:flex;justify-content:space-between;font-size:10px;color:var(--muted)}
.toast{position:absolute;left:-18px;top:22px;background:#fff;border:1px solid var(--line);border-radius:8px;box-shadow:var(--shadow);padding:10px 14px;font-size:12px;font-weight:700;display:flex;gap:8px;align-items:center}
.toast i{width:8px;height:8px;border-radius:50%;background:#1E7A46}

/* Maps */
.map{position:relative;height:190px;border-radius:8px;overflow:hidden;background:#EEF0EA}
.map svg{position:absolute;inset:0;width:100%;height:100%}
.pin{position:absolute;transform:translate(-50%,-100%)}
.pin svg{position:static;width:22px;height:30px}
.pin.you svg{width:34px;height:46px}
.pin.you span{position:absolute;left:50%;top:-24px;transform:translateX(-50%);background:var(--accent);color:#fff;font-size:10px;font-weight:800;padding:3px 8px;border-radius:6px;white-space:nowrap}
.map-list{margin-top:12px;display:flex;flex-direction:column;gap:8px}
.map-row{display:flex;align-items:center;justify-content:space-between;gap:10px;border:1px solid var(--line);border-radius:8px;padding:9px 12px;font-size:12.5px}
.map-row.you{border-color:var(--accent);background:var(--accent-tint)}
.map-row.you b{color:var(--accent)}
.map-row .l{display:flex;flex-direction:column;gap:3px}

/* Websites */
.phone{width:230px;margin:0 auto;background:var(--ink);border-radius:30px;padding:10px;box-shadow:var(--shadow)}
.screen{background:#fff;border-radius:22px;overflow:hidden;height:420px;display:flex;flex-direction:column;position:relative}
.ph-nav{display:flex;justify-content:space-between;align-items:center;padding:14px 14px 10px;font-size:11px;font-weight:800}
.ph-nav i{display:block;width:16px;height:2px;background:var(--ink);box-shadow:0 5px 0 var(--ink),0 -5px 0 var(--ink)}
.ph-hero{background:var(--accent);margin:0 10px;border-radius:10px;padding:16px 14px;display:flex;flex-direction:column;gap:8px}
.ph-hero b{color:#fff;font-size:15px;line-height:1.2}
.ph-hero .bar{background:rgba(255,255,255,.35)}
.ph-call{margin-top:6px;background:#fff;color:var(--accent);font-weight:800;font-size:12px;text-align:center;border-radius:8px;padding:9px}
.ph-tiles{display:grid;grid-template-columns:1fr 1fr;gap:8px;padding:12px 10px}
.ph-tiles div{border:1px solid var(--line);border-radius:8px;padding:10px;display:flex;flex-direction:column;gap:6px;font-size:10.5px;font-weight:700}
.ph-sticky{margin-top:auto;background:var(--accent);color:#fff;text-align:center;font-size:12px;font-weight:800;padding:12px}
.ph-chip{position:absolute;right:-8px;top:120px}
.web-wrap{position:relative;width:230px;margin:0 auto}
.web-chip{position:absolute;right:-70px;top:150px;background:#fff;border:1px solid var(--line);border-radius:8px;box-shadow:var(--shadow);padding:10px 12px;font-size:11px}
.web-chip b{display:block;font-size:14px;color:var(--accent)}
.web-chip2{position:absolute;left:-74px;top:300px;background:#fff;border:1px solid var(--line);border-radius:8px;box-shadow:var(--shadow);padding:10px 12px;font-size:11px}
.web-chip2 b{display:block;font-size:14px}

@media (max-width:1000px){.svc-hero .grid{grid-template-columns:1fr;gap:32px}}
@media (max-width:760px){.lsa-grid{grid-template-columns:1fr}.lsa-card:nth-child(3){display:none}.toast{left:8px;top:-14px}.web-chip,.web-chip2{display:none}.vis{padding:18px}}

/* Services overview (LSR-style: intro + card grid + CTA) */
.svc-intro{padding:72px 0 48px;text-align:center}
.svc-intro h1{max-width:20ch;margin:0 auto}
.svc-intro p{max-width:560px;margin:18px auto 0;font-size:17px}
.svc-big{padding:32px}
.svc-big h3{font-size:1.2rem;margin-bottom:10px}
.svc-big p{font-size:15.5px}

/* service cards: LSR-style hover, border turns accent colour, no shadow */
a.card{box-shadow:none;transition:border-color .2s}
a.card:hover{border-color:var(--accent);box-shadow:none}
.faq-grid.three{grid-template-columns:repeat(3,1fr)}
@media (max-width:1000px){.faq-grid.three{grid-template-columns:1fr}}

/* service hero: extra intro content */
.svc-hero .sub{font-size:18px;color:var(--ink)}
.svc-hero .intro{margin-top:14px;max-width:520px;font-size:16px}
.hero-points{margin:18px 0 0;gap:10px}
.hero-points li{font-size:15px;color:var(--ink);font-weight:600}

/* FAQ: open/close */
.faq-grid{align-items:stretch}
details.faq-card{padding:0}
details.faq-card summary{list-style:none;cursor:pointer;display:flex;justify-content:space-between;align-items:flex-start;gap:16px;padding:20px 24px}
details.faq-card summary::-webkit-details-marker{display:none}
details.faq-card summary h3{margin:0;font-size:16px}
details.faq-card summary::after{content:"+";flex:none;font-size:22px;line-height:1;font-weight:500;color:var(--accent);margin-top:-2px}
details.faq-card[open] summary::after{content:"–"}
details.faq-card[open]{border-color:var(--accent)}
details.faq-card p{padding:0 24px 20px;margin-top:-6px}
details.faq-card summary:hover h3{color:var(--accent)}

/* About: centred prose block */
.prose-c{max-width:680px;margin:0 auto;text-align:center}
.prose-c p{font-size:1.075rem;line-height:1.7;color:var(--muted);margin:0 0 16px}
.prose-c p:last-child{margin-bottom:0}

/* About: founder photo with quote */
.founder-photo{position:relative;margin:0;border-radius:12px;overflow:hidden;background:var(--dark);aspect-ratio:4/5;max-height:620px}
.founder-photo img{width:100%;height:100%;object-fit:cover;object-position:center 72%;display:block}
.founder-photo figcaption{position:absolute;left:0;right:0;bottom:0;padding:60px 28px 22px;background:linear-gradient(to top,rgba(23,17,42,.94) 0%,rgba(23,17,42,.7) 55%,rgba(23,17,42,0) 100%);color:#fff}
.founder-photo .q{font-size:1.15rem;font-weight:700;line-height:1.45;color:#fff}
.founder-photo small{display:block;margin-top:0;font-weight:600;color:#CFC6DE;font-size:14px}
@media (max-width:1000px){.founder-photo{max-width:520px;width:100%;margin:0 auto}}
@media (max-width:760px){.founder-photo figcaption{padding:70px 22px 22px}}

/* About: story + note */
.story h2{margin:10px 0 22px}
.story p{font-size:1.06rem;line-height:1.75;color:var(--muted);margin:0 0 16px}
.story .story-end{color:var(--ink);font-weight:600;border-left:3px solid var(--accent);padding-left:16px;margin-top:24px}
.note-card{max-width:720px;margin:0 auto;background:#fff;border:1px solid var(--line);border-radius:12px;padding:40px 44px}
.note-card p{font-size:1.15rem;line-height:1.7;color:var(--ink);margin:12px 0 18px}
.note-card .sig{font-weight:800;font-size:1.1rem;color:var(--accent)}
@media (max-width:760px){.note-card{padding:28px 22px}}

/* About: LSR-style side column, numbered cards, describe band */
.about-side{display:flex;flex-direction:column;gap:20px}
.facts{border:1px solid var(--line);border-radius:12px;padding:24px 26px;background:#fff}
.facts ul{list-style:none;margin:12px 0 0;padding:0;display:flex;flex-direction:column;gap:0}
.facts li{padding:11px 0;border-top:1px solid var(--line);font-size:15px;color:var(--ink)}
.facts li:first-child{border-top:0;padding-top:4px}
.describe{text-align:center;max-width:820px;margin:0 auto}
.describe .words{font-size:clamp(1.6rem,3.4vw,2.4rem);font-weight:800;line-height:1.25;color:var(--ink);margin-top:12px;letter-spacing:-.01em}
@media (max-width:1000px){.about-side{max-width:520px;width:100%;margin:0 auto}}

/* Home: Why Novamast (no founder card) */
.why-grid > div{max-width:900px;margin:0 auto;text-align:center}
.why-grid .checks{display:grid;grid-template-columns:1fr 1fr;gap:20px 36px;text-align:left;margin:32px 0 28px}
@media (max-width:760px){.why-grid .checks{grid-template-columns:1fr}}

/* HVAC SEO: organic results illustration */
.org-head{font-size:11px;font-weight:700;letter-spacing:.08em;text-transform:uppercase;color:var(--muted);margin:2px 0 10px}
.org{position:relative;border:1px solid var(--line);border-radius:8px;padding:14px 16px;margin-top:10px;display:flex;flex-direction:column;gap:7px}
.org.you{border-color:var(--accent);box-shadow:0 0 0 1px var(--accent) inset}
.org-site{display:flex;align-items:center;gap:10px}
.org-site i{flex:none;width:22px;height:22px;border-radius:6px;background:var(--accent)}
.org-site i.g{background:#ECEAE6}
.org-site > span{display:flex;flex-direction:column;flex:1;line-height:1.25}
.org-site b{font-size:12.5px}
.org-site em{font-style:normal;font-size:11px;color:var(--muted)}
.org-title{font-size:15px;font-weight:700;color:var(--accent)}
.org-rate{font-size:12px;color:var(--muted);display:flex;align-items:center;gap:6px}
.org .bar.t{height:10px}
.org.you .callbtn{position:absolute;right:14px;top:14px}
@media (max-width:760px){.org.you .callbtn{display:none}.org-title{font-size:14px}}
.org.you .org-site{padding-right:52px}

/* Book: calendar centred, compact */
.book-sec{padding-top:40px}
.book-points{list-style:none;display:flex;flex-wrap:wrap;justify-content:center;gap:10px 28px;margin:0 auto 28px;padding:0;max-width:1040px}
.book-points li{display:flex;align-items:center;gap:8px;font-size:15px;color:var(--muted)}
.book-points li b{color:var(--ink)}
.book-points li::before{content:"";flex:none;width:18px;height:18px;background:url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 24 24' fill='none' stroke='%233E1D73' stroke-width='3' stroke-linecap='round' stroke-linejoin='round'%3E%3Cpath d='M5 12l5 5L20 7'/%3E%3C/svg%3E") center/16px no-repeat}
.book-sec .cal{max-width:1040px;margin:0 auto;min-height:560px}
.book-note{text-align:center;font-size:14px;color:var(--muted);margin-top:16px}
@media (max-width:760px){.book-points{flex-direction:column;align-items:flex-start;gap:10px}}

/* About hero: wider text */
.page-hero.wide h1{max-width:none;text-wrap:balance}
.page-hero.wide .sub{max-width:820px}

/* About: smaller photo next to story */
.about-split{grid-template-columns:340px 1fr;gap:64px;align-items:center}
.about-split .founder-photo{max-height:425px}
@media (max-width:1000px){.about-split{grid-template-columns:1fr;gap:32px}.about-split .about-side{max-width:400px}}

/* Legal pages */
.legal{max-width:760px}
.legal h2{font-size:1.35rem;margin:40px 0 12px}
.legal p{font-size:16px;line-height:1.75;color:var(--muted);margin:0 0 14px}
.legal ul{margin:0 0 16px;padding-left:20px;display:flex;flex-direction:column;gap:8px}
.legal li{font-size:16px;line-height:1.65;color:var(--muted)}
.legal b{color:var(--ink)}
.legal a{color:var(--accent);text-decoration:underline;text-underline-offset:2px}
.legal > p:first-child{font-size:17px;color:var(--ink)}
.legal h2:first-child{margin-top:0}
.legal-contact{border:1px solid var(--line);border-radius:12px;padding:20px 24px;color:var(--ink)!important;background:var(--soft)}
.legal > p:first-child{font-size:16px;color:var(--muted)}

/* Legal: accent line on the left (LSR-style spine) */
.legal-measure{display:grid;grid-template-columns:3px minmax(0,760px);gap:28px}
.legal-spine{background:var(--accent);border-radius:2px}
@media (max-width:760px){.legal-measure{gap:18px}}

/* Contact form (EmailJS) */
.form .hp{position:absolute;left:-9999px;width:1px;height:1px;overflow:hidden}
.form-status{font-size:14px;color:var(--muted);min-height:1em;margin:0}
.form-status.bad{color:#B42318}
.form .btn[disabled]{opacity:.7;cursor:wait}

/* Thanks pages */
.thanks{padding:72px 0}
.thanks-box{max-width:620px;margin:0 auto;text-align:center}
.thanks-icon{display:inline-grid;place-items:center;width:56px;height:56px;border-radius:50%;background:var(--accent);margin-bottom:20px}
.thanks-icon svg{width:26px;height:26px;fill:none;stroke:#fff;stroke-width:2.6;stroke-linecap:round;stroke-linejoin:round}
.thanks-box h1{font-size:clamp(2rem,4vw,2.75rem)}
.thanks-box .lead{font-size:17px;color:var(--muted);margin:14px auto 28px;max-width:500px}
.thanks-list{list-style:none;margin:0 0 28px;padding:0;text-align:left;border:1px solid var(--line);border-radius:12px;background:#fff}
.thanks-list li{display:flex;flex-direction:column;gap:3px;padding:16px 22px;border-top:1px solid var(--line)}
.thanks-list li:first-child{border-top:0}
.thanks-list b{font-size:15px;color:var(--ink)}
.thanks-list span{font-size:14.5px;color:var(--muted)}
.thanks-list a{color:var(--accent)}
.thanks-box .btns{justify-content:center}
@media (max-width:760px){.thanks{padding:48px 0}.thanks-box .btns .btn{width:100%}}

/* 404 */
.nf{min-height:calc(100vh - 72px);display:flex;align-items:center;padding:64px 0}
.nf .wrap{width:100%}
.nf-box{max-width:640px;margin:0 auto;text-align:center}

.nf-box h1{font-size:clamp(1.9rem,4vw,2.6rem)}
.nf-box .lead{font-size:17px;color:var(--muted);margin:14px auto 28px;max-width:460px}
.nf-links{display:grid;grid-template-columns:1fr 1fr;gap:12px;text-align:left;margin-bottom:28px}
.nf-links a{display:flex;flex-direction:column;gap:3px;padding:16px 18px;border:1px solid var(--line);border-radius:12px;background:#fff;transition:border-color .2s}
.nf-links a:hover{border-color:var(--accent)}
.nf-links b{font-size:15px;color:var(--ink)}
.nf-links span{font-size:14px;color:var(--muted)}
.nf-box .btns{justify-content:center}
@media (max-width:760px){.nf{min-height:0;padding:48px 0}.nf-links{grid-template-columns:1fr}.nf-box .btns .btn{width:100%}}

/* 404 illustration: star falling off the 3-bar climb */
.nf-art{display:block;width:min(300px,80%);height:auto;margin:0 auto 18px;overflow:visible}
.nf-ground{stroke:var(--line);stroke-width:2;stroke-linecap:round}
.nf-art .b1{fill:var(--accent);opacity:.45}
.nf-art .b2{fill:var(--accent);opacity:.7}
.nf-art .b3{fill:var(--accent)}
.nf-ghost{fill:none;stroke:var(--accent);stroke-width:1.5;stroke-dasharray:3 3;opacity:.45}
.nf-trail{fill:none;stroke:var(--accent);stroke-width:1.5;stroke-dasharray:2 5;stroke-linecap:round;opacity:.35}
.nf-star{fill:var(--accent)}
.nf-puff line{stroke:var(--muted);stroke-width:1.6;stroke-linecap:round;opacity:0;animation:nfPuff .4s ease-out 1.6s forwards}
@keyframes nfPuff{to{opacity:.6}}
@media (prefers-reduced-motion:reduce){.nf-puff line{animation:none;opacity:.6}}
.nf-eyebrow{display:block;margin-bottom:8px}